C104 • Spring 2026 • Indiana University
A consulting team built for the work ahead.
Recent Work
A BUY recommendation on URBN built on accelerating financials, Nuuly's rental growth, and the early-stage Urban Outfitters turnaround. Full-team research, slide deck, and live pitch delivered as part of Kelley's C104 mini-case.
Our Approach
We move from data to decision without skipping the steps in between. Grounded analysis, a clear narrative, and recommendations we can defend in the room.
Every deliverable is built to be read, questioned, and acted on. Not filed away.
What We Deliver
01
Identify the forces shaping the category and where the client is positioned inside them.
02
Turn behavior, demographics, and signals into a picture of who the customer actually is.
03
A clear path forward, backed by financials, tradeoffs, and measurable outcomes.
04
A presentation that reads the room. Tight, visual, and built for decision makers.
The Team
Students of the Kelley School of Business. Finance, Accounting, and Information Systems majors working side by side.
Research & Narrative
Leads the research effort and shapes the story. Finds the thread the numbers are pointing at.
Strategy & Synthesis
Pulls findings together into a clear path forward. Keeps the recommendation honest.
Delivery & Presentation
The voice in the room. Calm under the spotlight and quick on follow-up questions.
Quantitative Analysis
Builds the quantitative case and defends it. If the math doesn't hold, he catches it first.
Structure & Quality
Keeps the work sharp from outline to final slide. Catches what the rest of us miss.
How We Work
Step 01
Understand the client, the category, and what a win actually looks like.
Step 02
Pull data from industry, financial, and consumer sources. Triangulate before we trust it.
Step 03
Turn what we found into a position. One the team agrees with and can defend.
Step 04
Present the path forward with the tradeoffs on the table. No hiding what's hard.
What You Can Count On
01
We show up early and we show up ready. No scrambling, no last-minute surprises.
02
Every claim traces back to a source. Every number traces back to a filing.
03
The story is as tight as the numbers. Decision-ready, not deck-ready.
Let's Talk
The team is available for Spring 2026 consulting engagements. Reach out and we'll send a proposal.
Start a conversation